Why SEO Strategy Training?
SEO Strategy Training will help making your website visible on the internet through search engines like Google and Yahoo! without having to pay search engines per click (SEA: Search Engine Advertising / PPC: Pay Per Click).
It enables you and your online marketing experts to receive online seo advice and training without budging from your office and is developed by Wasseo to save resources that would otherwise be needed to receive search engine optimization (seo) advice.
For an additional fee to cover expenses, the Wasseo specialist may deliver the SEO Strategy Training at your office. Customers are welcome to collect seo support at the office in Holland which is located at about an hour (either by car or train) from Amsterdam Airport Schiphol.
What is SEO Strategy Training?
SEO Strategy Training at $600* is an extensive seo workshop that lasts about six hours. During this training, the strengths and weaknesses of your online marketing strategy are highlighted and your staff actually performs search engine optimisation. Thus, the online presence of your business is improved on the spot. HTML (generating) scripts, robots.txt, .htaccess, CSS and javascript files may be amended.
Until further notice, a preceding seo scan will be delivered free of charge. Formerly, these costs were deducted from an seo strategy training invoice once only.
SEO Strategy Training aspects
SEO Techniques
Technical subjects like domain name, applied web technology, URLs and source code are explored, demonstrated and amended on the spot. Check
SEO Web Design Training for more details. A short practical webinar on
how to redirect a domain to the www domain is now available.
SEO Content
Text and search engine results are analysed, keyword research, HTML emphasis and seo copywriting take place and a method to measure results is provided. Check
Website Content Training for more details. A short practical webinar on
how to use html emphasis is now available.
SEO Links
Quantity and quality of backlinks, internal link structure, linking techniques and linking tactics are explored.Linkbait and viral linking are discussed and quality links are generated. Check
Quality Link Building Training for more details. A short practical webinar on
how to generate quality links is now available.
SEO Conversion
Layout - Are calls to action sufficiently prominent? Desired amendments are suggested. A short practical webinar on how to create a prominent call to action is now available.
Usability - Are conversion procedures too complicated? Often procedures like order forms are an obstacle. You receive suggestions to lower the bounce rate.
Website Statistics
Google Analytics will be introduced, installed and activated. Goals and filters are set and a simple mutivariate test (MVT) is initiated. Check
Website Analytics Training for more details. A short practical webinar on
how to install google analytics is now available.
Online Reputation
Online Reputation Monitor - An effective method to monitor your online reputation is demonstrated.
Online Reputation Management - Suggestions to improve your online reputation are provided supported by a case study.